Overview
I help clients generate new business through analytics-based digital marketing.
Core services:
* SEARCH ADS // Building, optimizing, and managing PPC accounts. Primarily Google Ads.
* ANALYTICS // Configuring conversion tracking, including for the GA4 migration. Producing custom reports with analysis and recommendations.
* SEO // Monitoring and improving SEO elements.
* CONTENT // Creating landing pages and web sites. Writing blogs, emails, and more.
I have ten years of inbound marketing experience, including seven with digital agencies. In that time, I've won new business for more than one hundred clients operating in spaces like eCommerce, professional services, and B2B SaaS.
As a contractor, my mission is to provide outstanding value for clients. You'll get a level of personalized and responsive service that you won't get with an agency.
Technology-wise, I'm well-versed in industry tools such as Google Analytics (UA and GA4), Google Tag Manager, Shopify, WordPress, HubSpot, Unbounce, and more. My university background is in digital journalism.
If you have any questions, feel free to contact me. Thank you!
Experience
10 Years Experience
I have ten years of inbound marketing experience, including seven with digital agencies.
Education
Bachelor of Arts (BA) from University of North Carolina at Chapel Hill
2006-04-12 - 2009-04-11
The University of North Carolina at Chapel Hill is a prestigious institution renowned for its strong academic programs and vibrant campus life. From 2006 to 2009, students pursuing a Bachelor of Arts (BA) degree at UNC Chapel Hill experienced a rigorous and diverse education, rooted in the liberal arts tradition. The BA program offered a wide array of majors and minors, allowing students to tailor their education to their interests and career goals.
During these years, UNC Chapel Hill emphasized critical thinking, effective communication, and interdisciplinary learning. Students engaged in a blend of classroom instruction, research opportunities, and extracurricular activities, fostering a well-rounded educational experience. The university's commitment to public service and community engagement provided numerous opportunities for students to apply their knowledge in real-world settings, preparing them for successful careers and responsible citizenship.
The campus, located in the picturesque town of Chapel Hill, offered a dynamic and inclusive environment, enriched by a diverse student body and a wealth of cultural, social, and athletic activities. The years 2006 to 2009 at UNC Chapel Hill were marked by academic excellence, personal growth, and the forging of lifelong friendships and professional networks, making it a transformative period for BA students.
Location
United States
Washington, DC, Washington, Washington ()
